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    App Store Practices Under Scrutiny: Relevance of Market Definition in Assessing Apple’s Position Under Competition Act, 2002

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    App Store Practices Under Scrutiny: Relevance of Market Definition in Assessing Apple’s Position Under Competition Act, 2002

    The analysis of Apple’s App Store practices under the Competition Act, 2002 hinges critically on the determination of the relevant market, with dominance and potential abuse contingent upon how the market for app distribution on iOS is delineated.

    Hydar Choudhury
    Aug 27, 2026·3 min read
    App Store Practices Under Scrutiny: Relevance of Market Definition in Assessing Apple’s Position Under Competition Act, 2002

    This article was prepared with AI assistance and reviewed by the Jurisight Desk.

    The examination of Apple’s App Store practices under the Competition Act, 2002 requires a precise determination of the relevant market, as the applicability of dominance and abuse provisions depends entirely on this foundational step. The legal framework under the Act does not prohibit dominance per se but targets its misuse, necessitating a clear delineation of the market in which Apple’s conduct is assessed.

    The nature of digital platforms complicates traditional market definition methodologies. Apple may contend that the relevant market encompasses the broader smartphone or digital services ecosystem, where users possess alternatives across operating systems such as Android. This perspective suggests a competitive environment constraining Apple’s ability to impose unilateral terms.

    Conversely, regulators may argue for a narrower market definition focused exclusively on the distribution of applications within Apple’s iOS ecosystem. In this view, the App Store operates as a closed system with no viable alternative for developers seeking to reach iOS users, thereby granting Apple substantial control over access to its platform.

    The outcome of this definitional exercise is determinative. If the market is construed broadly to include competing operating systems, Apple may not meet the threshold for dominance. However, if the market is limited to iOS app distribution, the Commission could find that Apple occupies a dominant position due to its entrenched control over the channel through which developers must operate to access Apple’s user base.

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    Assuming dominance is established, the next inquiry concerns whether Apple has abused that position. A central allegation involves the mandatory use of Apple’s in-app purchase system, which imposes a commission of up to 30% on transactions. Critics assert that this condition is unfair and discriminatory, particularly as developers lack realistic alternatives to access iOS users without complying with Apple’s terms.

    Apple justifies the commission as compensation for the infrastructure, security, and services provided through the App Store. However, observers contend that in the absence of competitive pressure within the App Store environment, Apple may set prices unilaterally, decoupled from market discipline that would typically constrain pricing in open systems.

    Further concerns arise regarding potential leveraging of dominance. The argument posits that Apple’s control over app distribution may be used to influence or advantage its own payment services in a separate market, thereby extending market power from one domain to another. Such conduct, if proven, could constitute an abuse under Section 4 of the Competition Act, 2002, which prohibits dominant entities from imposing unfair or discriminatory conditions or limiting technical or scientific development related to goods or services to the prejudice of consumers.

    The Competition Commission of India faces a complex task in reconciling these competing characterisations of the market. Its findings will not only determine the legality of Apple’s current practices but also shape the application of competition law to emerging digital platforms where traditional market boundaries are increasingly blurred.

    The proceedings underscore a broader challenge for India’s regulatory framework: adapting competition law principles to address the structural dynamics of digital ecosystems, where control over access can confer significant market power even in the absence of traditional monopolistic indicators.

    Ultimately, the resolution of this matter will depend on how the Commission interprets the relevant market and whether it concludes that Apple’s conduct constitutes an abuse of dominance under the statutory provisions of the Competition Act, 2002.

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    Statutes and provisions

    • SC Greenlights Antitrust Probe: JioStar Must Face CCI Investigation over Kerala Market Dominance

      Competition Act 2002

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